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AIR (All India Radio) acquired the hugely popular Channel Vividh Bharati in:

  • 1947

  • 1957

  • 1967

  • 1967


B.

1957

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Explain the meaning of the term Mass Media.


Explain the meaning of the term Mass Communication.


Point out major difference between mass-media and mass communication.


Name the first modern mass-media Institution.


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